Rolex is one of the most prestigious luxury watch brands in the world and unfortunately, one of the most counterfeited. With fake Rolex watches becoming increasingly sophisticated, it’s no longer easy to spot a replica at a glance. Whether you’re looking to buy Rolex in Alpharetta , investing in a pre-owned model, or already own one, knowing how to verify its authenticity is essential. In this expert guide, we’ll walk you through the most reliable ways to check if a Rolex is genuine, using professional watchmaker insights and practical tips. 1. Examine the Weight and Build Quality A genuine Rolex is made from high-quality materials like Oystersteel, gold, or platinum. Because of this, it feels solid and heavy in the hand. Fake Rolex watches often feel lighter due to cheaper metals. The bracelet should feel sturdy, not loose or rattly. Every edge should be smooth and well-finished Rolex craftsmanship is flawless. Expert tip: If the watch feels flimsy or poorly balanced,...